According to a Wedbush analyst Dan Ives report, Apple is moving towards a record sale of 240-250 million iPhones in fiscal 2021. It will surpass the previous sales record of 231 million iPhones in fiscal 2015. Ives estimates that there are currently 350 million iPhone users worldwide who are in the "window period of upgrade opportunities."
"It will transform into an unprecedented super upgrade cycle for Apple this year." Ives believes.
"Although it is generally predicted that the iPhone sales in FY21 will be approximately 220 million units. We believe that based on the current trajectory, Cupertino still has the potential to sell 240 million units (approximately 250 million units may appear - This is an eye-popping number). It will easily surpass Apple''s previous sales record of 231 million units in FY15", Ives said in a research report shared with MacRumors today.
If this prediction proves to be accurate, then the iPhone 12 series may prove to be the most popular products since the iPhone 6 and iPhone 6 Plus. As after the iPhone 6 and iPhone 6 Plus were launched in September 2014, the larger screen size conquered old users, and the demand for replacements was strong.